You must be shocked when someone tells you to optimize logo images. It must’ve felt wild!

Do I even need to optimize these tiny logo images?

Well, yes!

Adobe prefers your website logo images to be under 200 KB. That’s because a logo image repeatedly appears on the same page.

Say your website logo image is 350 KB and appears 3 times. That’s 1.05 MB extra weight on your page apart from every other content and image.

Image is the most crucial visual element on your website. But it takes up a lot of room and adds weight to your website.

Thus, that extra load of weight may slow your WordPress website.

Likewise, the WordPress CMS is built for users who want a cleaner and better website. Thus, a combination of website speed and visuals improves user experience.

So, you can reduce image size without losing quality to maintain the speed and visual up to the mark of your site.

Every day, you use or see a JPEG image file.

Its widespread use on 77.9% of all websites makes JPEG images prevalent.

Not only that, 

• 79.2% of the top 1 million websites use JPEG.
• 77.5% of the top 10000 websites use JPEG.
• 74.2% of the top 1000 websites use JPEG.

One of the reasons for JPEG’s broad acceptance is its high compression rate. So, you can compress JPEG images to any size you want.

Words can fail, but pictures never will.

The more meaningful photos you use in the WordPress background, the better they connect with your visitors and create brand value.

You’ve uploaded a stunning WordPress background image, but does it frequently fail to load on the page?

Now, that’s something on your plate to fix.

Nobody has ever regretted using a fantastic image on their WordPress background. Neither will you!