Optimizing images is crucial for website performance, and compressing images while you have to be actively using your website can be an inconvenient matter.

Luckily, there’s a solution that can streamline this process – WP-CLI, the great little gem WordPress has hidden from you. In this blog post, we’ll explore the power of WP-CLI and show you how to use it to optimize images with ease.

Google’s website ranking algorithms also take into account the visual content of websites, with images playing a key role in Search Engine Optimization (SEO). While most SEO strategies focus on the process of writing good and unique texts, you should know that it’s not enough to use the right keywords, headings/subheadings, and compelling meta descriptions. To boost organic traffic and enhance the user experience on your website, it is important to follow a set of WordPress image SEO best practices.

If you’re running a WordPress website, you probably know that page design is important to keep your audience, which is why everyone uses a lot of images. However, you should also bear in mind that images play an equally important role in the performance of your website. No one wants to visit a page that loads slowly, and often, unoptimized images are responsible for poor website performance.

In May 2020, Google introduced Core Web Vitals, which consist of a series of metrics used to rank a website, that influence the overall user experience of a website and that Google considers essential for good navigation. Optimizing these metrics plays an important role in ranking performance and therefore in the success of the SEO strategy.