ShortPixel
Adaptive Images for WordPress

An easy-to-use plugin that lets you solve any problems with images and improve your website’s Core Web Vitals in a minute.

If your site uses WordPress, the ShortPixel Adaptive Images plugin gets you up and running in seconds, dramatically improving your website's performance and page load times by scaling, optimizing and serving all your images from CDN in next-gen formats out of the box.

Free up to 500MB of traffic/mo. Unlimited plan at $9.99/mo.

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How it works?

ShortPixel Adaptive Images identifies on the fly all your site's images and automatically instructs the CDN to optimize them and scale them to the optimal size for each device, lazy-loading the images below the fold in order to speed up page load, while leaving the original images on your web-server unchanged.

  • Display properly sized, smartly cropped and optimized images on your website
  • Images are processed on the fly and served from our CDN, in the next-gen WebP & AVIF formats, based on browser capabilities.
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Do I need this plugin?

If you have a WordPress website with images then the answer is: most probably yes! Did you ever test your website with tools like PageSpeed Insights or GTmetrix and received complaints about images not being properly sized or being too large? Or that you should use “next-gen” images like WebP or AVIF? Or that the website should “defer offscreen images”? ShortPixel Adaptive Images comes to the rescue and resolves your site’s image-related problems in no time.

View on Wordpress
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Features

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  • New, lightweight, pure JavaScript Adaptive Images engine (jQuery not required anymore) starting with version 3.
  • Same visual quality but smaller images thanks to ShortPixel algorithms.
  • Smart cropping – see an example.
  • Serve only appropriately sized images depending on the visitor’s viewport.
  • Lazy load support with adjustable threshold; browser native lazy loading support is also available.
  • Automatically serves WebP & AVIF images to browsers that support this format. Animated Gifs are supported too!
  • All major image galleries, sliders, page builders are supported.
  • Low Quality Image Placeholders (LQIP) support.
  • Support for JPEG, PNG, GIF, TIFF, BMP.
  • Convert to WebP and AVIF on the fly.
  • Adjustable size breakpoints when resizing images.
  • Possibility to deactivate the plugin functionality for logged-in users.
  • Variety of settings for an increased flexibility in the plugin functionality.
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Pricing

or choose the  Free plan  

Included in all plans

Everything is organized around the features people rely on most, from optimization controls to WordPress and agency workflows.

Optimization essentials

  • SmartCompress image optimization Same visual quality with the smallest possible file size.
  • Lossy, Glossy, and Lossless algorithms Choose the right balance between savings and image fidelity.
  • Bulk optimization Process your existing library in one go, including next-gen versions.
  • EXIF management Keep or remove metadata based on privacy, performance, and workflow needs.
  • Advanced optimization exclusion Use regex rules to skip files or folders that should stay untouched.

Format conversion

  • Automatic conversion to WebP and AVIF Create lighter next-gen versions alongside your original files.
  • Animated GIF to animated WebP or MP4 Keep motion while dramatically reducing file size.
  • Legacy format cleanup BMP and TIFF files can be auto-converted into web-friendly formats.
  • PNG, BMP, and TIFF to JPEG conversion Useful for photo-heavy assets where JPEG can save dramatically more space.
  • CMYK to RGB conversion Turn print-oriented images into web-ready assets with smaller file sizes.

WordPress and workflow

  • WP-CLI support Run scheduled jobs and bulk tasks directly from the server command line.
  • Per-thumbnail control Choose exactly which generated sizes should be optimized.
  • WordPress multisite support Built to work cleanly across multisite installations.
  • Compatible with WP Offload Media Optimize offloaded images and keep next-gen formats working too.
  • Compatible with WPML and WPML Media Reliable multilingual workflows without plugin friction.

Support, agencies, and delivery

  • 24/7/365 support Hands-on help is included no matter which plan you choose.
  • API key aliases for agencies Create separate aliases for different clients from your dashboard.
  • GDPR compliant Built with privacy-conscious workflows in mind.
  • Direct Cloudflare integration Use a Cloudflare token so updated images are pulled automatically.

Image optimization leads to happy
internet users

Do you have any questions?

Check our Knowledge base or Contact us.

We're here for you 24 / 7! :-)

Plenty of features await you

Image Quality
Choose image
optimization level
Filesize limit
100MB filesize limit
Scale down
Automatically scale down
large images
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